Creator Skool

Investment
Opportunity

Prepared for

Dusty Ross Mason

$75,000

Capital Target

12%

Equity Interest

$625K

Post-Money Valuation

FounderLazarus Ross
Advisor & AnalystStephen Byrkit, Lumiere Investments
DateJune 2026
01

EXECUTIVE SUMMARY

The Problem with High Performance

Countless high-performers focus on changing their tactics while leaving the structures creating their results untouched.

Creator Skool develops both the tactics and the internal architecture required to execute them consistently.

The Limit to Scale:

Growth eventually exposes the limits of the structures that created previous success. What got someone where they are rarely sustains where they are choosing to go next.

Internal Architecture Installation:

Creator Skool is where high-performers learn to deconstruct and upgrade the physical, psychological, and emotional software creating their results.

Holistic Integration:

Building the version of the human being capable of sustaining success across physique, health, energy, relationships, and life from the inside out.

Investment Structure:

$75,000 for a 12% ownership interest in Creator Skool LLC (Texas Operating Company), the operating entity responsible for all client fulfillment, revenue generation, and day-to-day operations.

02

The Macro Market Opportunity

Personal Development

Global market valued at $56.22 Billion in 2026. Personal coaching, mental wellness optimization, and individual training command the absolute largest single market share.

Executive Development

Leadership and performance consulting industry has reached $112.98 Billion in 2026. Entrepreneurs and operators are accelerating coaching spend at a robust 11.17% CAGR.

Premium Calibration

Rising professional burnout and relational decay drive massive demand. Elite founders and HNIs routinely pay $25,000 to $75,000 per engagement for bespoke identity alignment.

High-Margin Offer Architecture

Program Container Investment Level Target Structure & Leverage Points
VIP CreatorOS Identity Calibration $60,000 PIF 12-Month bespoke personal advisor access for identity calibration and integration. Strictly limited to 8 elite clients per year.
The Integrated Being $5,000 Signature curriculum focusing on core identity restructuring & baseline life alignment of body and relationships.
Conscious Relationship Blueprint $3,500 Relational architecture to create relational fulfillment, impacting elite executive focus and business velocity.
G.O.D. Body $2,500 – $4,000 The body recomposition, structural stamina engineering and emotional fluency to create and sustain one's ideal body.

To preserve delivery quality, active foundational enrollment is capped at 25 concurrent members. Scale is built through premium pricing, not manual hours.

03

Granular $75,000 Use of Funds

Capital Category Allocation Mechanic & Core Partners Direct Revenue Generation Pathway
Revenue Growth Infrastructure $27,484(36.6%) Continuing marketing support, sales development, business development, AI implementation and leverage, customer acquisition infrastructure, working capital, and execution capacity. This allocation builds systematic organic acquisition and conversion infrastructure. Generates consistent mid-tier and VIP pipeline velocity through refined messaging, conversion content, and optimized sales processes.
Systems Scaling $28,500(38.0%) Contracting systems architects Taylor Davis and Rebecca to automate onboarding & client platform backends. Transitions operational capacity seamlessly from current baseline to 25 active concurrent clients without marketing or delivery bottlenecks.
Strategic Advisory With Jason Meland | Rebel Influence Magic Messaging System $9,600(12.8%) Extended direct with Jason engagement for ongoing messaging mastery and conversion optimization. Provides sustained support to and improve client acquisition, close rates and offer performance as the business scales.
High-Authority Media $4,850(6.5%) Studio upgrade, multi-cam capture configurations, and editing structures for Creator Skool Podcast. Serves as long-form conversion trust-building asset, reducing sales cycles and driving high-intent inbound inquiries.
Operational Capacity $4,566(6.1%) Working capital to maintain full execution focus and business continuity during systems and marketing deployment. Secures zero lifestyle friction and hyper-responsive execution during the critical build phase.
TOTAL $75,000
04

Pipeline Velocity & Economics

The Conversion Sequence

Relationship-driven customer acquisition built on high trust, personal authority, and diagnostic precision:

Content
DM Audit
Strategy Session
Premium Close

Target Velocity

2 new premium acquisitions per week (~8 clients/mo)

Conservative ACV

Modeled at a base average of $4,000

Cash Flow Run Rates

Baseline Run Rate: 8 clients × $4,000 = $32,000 / month gross business volume.

The VIP Revenue Upside: Acquiring just one VIP client per quarter adds +$60,000 PIF directly into corporate liquid cash.

Ascension Layers: Compounding revenue through Creator Skool Hall and premium publications.

05

6-Month Scaling Projections

Metric Month 1 Month 2 Month 3 Month 4 Month 5 Month 6 (Target Scale)
Gross Revenue $12,000 $20,000 $32,000 $44,000 $56,000 $68,000
Operating Expenses $8,000 $11,000 $14,000 $17,000 $20,000 $22,000
Net Operating Profit $4,000 $9,000 $18,000 $27,000 $36,000 $46,000
Profit Margin (%) 33.3% 45.0% 56.3% 61.4% 64.3% 67.6%

*Projections based on conservative client acquisition, conversion, and programmatic scaling assumptions.

06

Operational Expense Structure

Industry Benchmark Alignment:

Scalable high-ticket identity transformation platforms consistently target an exceptional 70%+ Gross Margin.

Direct Marketing & CAC:

Standard client acquisition cost ranges from $500–$1,000 per premium enrollment. Deployed capital secures an ultra-efficient 4:1 to 8:1 Lifetime Value (LTV) to CAC ratio.

Technology & Portal Systems:

Tech stack consolidation restricts technical overhead to <8% of monthly recurring gross revenues.

Fulfillment & COGS Leverage:

Content delivery is modularized and highly automated. Variable cost of service is kept under 15% through leveraged delivery.

Normalized Monthly Cost Allocation

Paid Client Acquisition32%
Coaching Support & Materials15%
Net Operating Margin35% Net
07

Capital Deployment Timeline

Timeline Primary Focus Key Activities
Months 1–2 Revenue Growth Infrastructure Messaging refinement, conversion content development, sales process optimization, business development, AI implementation
Months 2–4 Systems Infrastructure Taylor Davis + Rebecca implementation, CRM buildout, onboarding automation, backend operations
Months 4–6 Scale Layer Creator Skool Hall expansion, newsletter growth, recurring revenue assets, operational leverage
08

Investor Terms & Protection

Tranche Structure

The $75,000 investment will be released in three equal monthly tranches of $25,000 over three consecutive months:

Month 1

$25,000

upon execution of the equity agreement

Month 2

$25,000

one month after the first tranche

Month 3

$25,000

one month after the second tranche

Equity:12% ownership in Creator Skool LLC (Texas Operating Company)
Valuation:$625,000 post-money
Structure:Non-controlling passive interest with no voting or management rights

Profit Participation

Investor receives 12% of Company profits based on ownership percentage

The Company conducts an annual profit review and may distribute profits based on performance, cash position, and growth requirements

Interim quarterly distributions may occur at management discretion

Distributions are based on profits remaining after normal operating expenses, business obligations, and prudent reserves.

Exit Participation

In the event of a sale or liquidity event, the investor receives 12% of net proceeds.

09

LEGAL STRUCTURE (RELEVANT TO THIS INVESTMENT)

10

Founder Buyback Rights (Optional)

Beginning 36 months after the investment date, the Founder shall have the option, but not the obligation, to repurchase the Investor's ownership interest in Creator Skool LLC (Texas Operating Company) at fair market value.

11

Backed by Proven Scaling Footprints

ADVISOR – TAYLOR DAVIS & SYSTEMS ARCHITECT REBECCA

Engineered digital scaling pipelines for PESI/Cross Country, scaling business systems to $2M–$5M+ annually, achieving $30k–$50k/mo within 90 days.

THE JASON MELAND SYSTEM & REVENUE PATHWAY

Jason Meland's Magic Messaging + 8 Core Beliefs Shifting framework — the same system responsible for scaling multiple high-ticket coaching businesses from inconsistent revenue to predictable, high-velocity pipelines.

Patty B.

5.3×

in 6 months

Leo J.

4.1×

in 5 months

Jessica S.

5.0×

in 6 months

Case A

Patty B.

Proprietary high-ticket messaging funnel scaling from a baseline of $4,000/mo to $21,000/mo in 6 months (5.3x growth multiplier).

Case B

Leo J.

Holistic alignment offer scaled from a starting run rate of $8,000/mo to $33,000/mo in 5 months (4.1x growth multiplier).

Case C

Jessica S.

Optimized executive transformation offer scaled from $11,000/mo baseline to $55,000/mo in 6 months (5.0x growth multiplier).

12

Ownership Participation & Illustrative Returns

Founder salary scales proportionally with revenue. Founder Development & Travel OpEx includes ongoing coaching containers, high-level mentorship, and strategic guidance. Reserve allocation targeted at ~25% of EBITDA.

Annual Revenue Monthly Revenue Founder Salary Staff OpEx Founder Dev & Travel OpEx Total OpEx EBITDA Distributable Profit (after ~25% reserves) Dusty 12% Annual Share
$360,000$30,000$180,000$0$6,000$258,000$102,000$76,500$9,180
$720,000$60,000$300,000$60,000$24,000$456,000$264,000$198,000$23,760
$1,000,000~$83,000$400,000$140,000$40,000$652,000$348,000$261,000$31,320
$1,200,000$100,000$480,000$140,000$60,000$752,000$448,000$336,000$40,320
$1,800,000$150,000$600,000$140,000$90,000$1,002,000$798,000$598,500$71,820
$3,000,000$250,000$750,000$200,000$240,000$1,262,000$1,738,000$1,303,500$156,420
$4,000,000~$333,000$900,000$200,000$320,000$1,492,000$2,508,000$1,881,000$225,720
$5,000,000~$417,000$1,000,000$200,000$450,000+$1,650,000+$3,350,000+$2,512,500+$301,500+

Illustrative projections only. Not guarantees.

13

Documented Resources & Citations

[1]Precedence Research (2026): Global Personal Development Market Analysis.
[2]Mordor Intelligence (2025/2026): Executive Development and Corporate Leadership Forecasting.
[3]International Coaching Federation (ICF) Study (2025).
[4]Tandem Coach Corporate Insights (2026).
[5]Workspace Intelligence: Internal records and historical scaling benchmarks provided by operating partners Taylor Davis and consultant Jason Meland.
[6]Circle Data Analytics: 2026 State of Community Platforms report.
[7]Sharon Koh Funnel Benchmarks (2026).
[8]Financial Models Lab (2026): Operational coaching KPIs and overhead absorption metrics.
14

Questions & Discussion

Thank you for your partnership and vision.

Let's discuss what's possible.